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Home / Services / Websites 2.0
Service — Websites

Websites 2.0 — pages engineered to book jobs.

Contractor websites aren't portfolios. They're conversion machines. Every hero, every offer, every click-to-call is tuned for one job: make the phone ring.

Built for bookings, not awards

We don't hand you a slow, pretty Squarespace site. Your site's only job is to convert the click into a booked service call — in under 8 seconds on a phone.

  • Click-to-call hero on every page, above the fold, thumb-zone sized
  • Trust stack in the first viewport — Google review count, years in business, licensed/insured badges, response time
  • Trade-specific offers (seasonal tune-up, after-hours emergency, free estimate) rotated by time of day
  • AI personalization: returning visitors see the offer that matches their last behavior; first-time visitors see your strongest social proof
  • Page-speed engineered: Core Web Vitals green on mobile, always
  • ADA-aware accessibility for the 15–20% of customers who need it — and it boosts SEO (bundle Equal below)

What ships

  • 6–10 core pages: Home, Services (per-trade), Service Area, Reviews, About, Contact, Financing, Emergency
  • Local landing pages — one for each city in your service area, auto-templated with unique copy blocks
  • Click tracking on every CTA wired into GA4 + call tracking
  • Schema markup: LocalBusiness, Service, FAQPage, Review, and BreadcrumbList
  • CMS hand-off: you can edit copy yourself, or we manage it monthly

Websites 2.0 — Core

$500 setup
$95/month

Includes build, hosting, SSL, and monthly care plan (content updates, plugin / schema maintenance, uptime monitoring).

What the $500 setup covers: discovery call, site-map + wireframe, full custom build from our conversion-engineered template, mobile and Core Web Vitals QA, schema markup, content migration, and launch. Book a build call
Equal — ADA compliance add-on

$30/month

ADA/WCAG accessibility widget + compliance monitoring. One of the fastest-growing legal risk categories for contractor sites — and a documented SEO boost. Drops onto any site we build or retrofit.

Everywhere — business listings

$200 setup / $45/month

Syncs your name, address, phone, hours, and services across 60+ directories (Yelp, Bing, Apple Maps, Facebook, Nextdoor, and voice assistants). The quiet foundation of every ranking strategy. See it live with our free scan tool.

What the $200 setup covers: full NAP audit across 60+ directories and data aggregators, duplicate suppression, first-sync push to Apple, Bing, Facebook, Foursquare, Neustar, and Data Axle, and voice-assistant verification (Siri, Alexa, Google Assistant).
FAQ

Questions we hear.

How long does the build take?
3–5 weeks from kickoff to launch, including content gather, approval rounds, and QA.
Can I keep my existing domain and hosting?
Domain yes — always. Hosting: we move you to our managed contractor stack because slow hosting kills map-pack rankings, and the care plan covers it.
What if I already have a website I like?
We'll audit it and only rebuild what's necessary. Often a conversion retrofit (hero, offers, trust stack, tracking) costs less than a full build and gets 80% of the lift.
What's the monthly $95 for?
Managed hosting, SSL, schema / plugin updates, uptime monitoring, a small content edit allowance each month, and ongoing Core Web Vitals tuning. No surprise bills.

Ready for a site that actually converts?

20 minutes. We'll audit your current site live and show you where the leads are leaking.